GrowReach Marketing Team — Management Guide

Created: 2026-03-03
Team Lead: Ellianto ⚡
Status: ✅ Team Assembled & Ready

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🎯 Your Marketing Squad

Agent	ID	Status	What They Do
Content Strategist	sub-agent-content	✅ Ready	Blog posts, SEO content, thought leadership
Conversion Optimizer	sub-agent-cro	✅ Ready	Landing page audits, A/B tests, signup flow optimization
Social Manager	sub-agent-social	✅ Ready	LinkedIn/Twitter posts, engagement, viral content
Paid Ads Specialist	sub-agent-ads	✅ Ready	Google/Meta/LinkedIn ads, CAC optimization
SEO Specialist	sub-agent-seo	✅ Ready	Technical SEO, programmatic pages, schema markup
Email & Automation	sub-agent-email	✅ Ready	Email sequences, automation workflows, lifecycle marketing

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🚀 How to Use Your Team

Method 1: Talk to Ellianto (Main Agent)

Just tell me what you need in plain English:

"I need a blog post about LinkedIn automation ROI"

I'll automatically:

1. Spawn the right agent (Content Strategist)
2. Give them the task with proper context
3. Monitor their progress
4. Deliver the result to you

This is the easiest way.

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Method 2: Direct Task Assignment (Mission Control)

For more control, assign tasks directly in Mission Control:

# Create a task
psql $MISSION_CONTROL_DB_URL -c "
INSERT INTO tasks (title, description, status, priority, assigned_to)
VALUES (
  'Write blog post: LinkedIn automation ROI',
  'Research and write 1500-word blog post targeting keyword \"linkedin automation roi\". Include data, examples, and CTA to GrowReach trial.',
  'inbox',
  'high',
  'sub-agent-content'
);"

Then agents will automatically pick up their assigned tasks.

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Method 3: Spawn Agent for Specific Task

sessions_spawn(
  agentId="content-strategist",
  task="Write blog post about LinkedIn automation best practices",
  label="blog-automation-practices"
)

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📋 Common Tasks by Agent

Content Strategist (sub-agent-content)

• "Write a blog post about [topic]"
• "Create SEO content calendar for next month"
• "Research keywords for LinkedIn automation niche"
• "Write landing page copy for [feature]"

Conversion Optimizer (sub-agent-cro)

• "Audit our landing page and suggest improvements"
• "Design A/B test for signup flow"
• "Set up analytics tracking for trial signups"
• "Optimize pricing page conversion rate"

Social Manager (sub-agent-social)

• "Write 5 LinkedIn posts for this week"
• "Create Twitter thread about [topic]"
• "Repurpose blog post into social content"
• "Write engaging hooks for [product feature]"

Paid Ads Specialist (sub-agent-ads)

• "Create Google Ads campaign for [keyword]"
• "Write Meta ad copy for [audience]"
• "Audit our ad performance and optimize"
• "Build audience segments for LinkedIn ads"

SEO Specialist (sub-agent-seo)

• "Run technical SEO audit on our site"
• "Build programmatic comparison pages"
• "Add schema markup to [page type]"
• "Research and prioritize SEO opportunities"

Email & Automation (sub-agent-email)

• "Create welcome email sequence for new signups"
• "Build onboarding automation workflow"
• "Write re-engagement email for churned users"
• "Set up trial-to-paid conversion emails"

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📊 Monitoring Your Team

Check Task Status

psql $MISSION_CONTROL_DB_URL -c "
SELECT id::text, title, assigned_to, status, priority
FROM tasks
WHERE status != 'done'
ORDER BY priority DESC, created_at ASC;"

Check Agent Activity

psql $MISSION_CONTROL_DB_URL -c "
SELECT name, status, last_active
FROM agents
ORDER BY last_active DESC;"

See Recent Comments/Updates

psql $MISSION_CONTROL_DB_URL -c "
SELECT t.title, c.author, c.text, c.created_at
FROM comments c
JOIN tasks t ON c.task_id = t.id
ORDER BY c.created_at DESC
LIMIT 10;"

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🎨 Customizing Your Agents

Each agent has a SOUL.md file in .agents/[agent-name]/SOUL.md.

Edit these files to:

• Change their communication style
• Add specific priorities or preferences
• Define their workflow and decision-making process

Example:

# Edit Content Strategist's personality
nano .agents/content-strategist/SOUL.md

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🔧 Agent Configuration Files

Each agent directory contains:

.agents/
├── content-strategist/
│   ├── SOUL.md          ← Agent personality & style
│   ├── AGENTS.md        ← Mission Control integration
│   └── TOOLS.md         ← Tool-specific notes (optional)
├── conversion-optimizer/
├── social-manager/
├── paid-ads-specialist/
├── seo-specialist/
└── email-automation/

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💡 Best Practices

1. Start Small

Don't spawn all agents at once. Start with 1-2 for your immediate needs.

2. Give Context

The more context you provide, the better the output. Reference:

• .claude/product-marketing-context.md
• Existing content/pages
• Target audience specifics

3. Review & Iterate

Agents deliver work for your review. Give feedback and they'll refine.

4. Track Performance

Monitor what works. Double down on high-performing agents/tasks.

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🎯 Quick Start Suggestions

Week 1 Focus: Content Foundation

1. Content Strategist → Create content calendar + first 3 blog posts
2. SEO Specialist → Run technical audit + fix critical issues

Week 2 Focus: Conversion

1. Conversion Optimizer → Audit landing page + implement fixes
2. Email & Automation → Build welcome + onboarding sequences

Week 3 Focus: Distribution

1. Social Manager → Create 2 weeks of LinkedIn content
2. Paid Ads Specialist → Set up first ad campaigns (Google + Meta)

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📞 Getting Help

Talk to Ellianto (me!):

• Telegram: Just message me
• Mission Control: Add comments to tasks
• Webchat: Use the OpenClaw interface

I coordinate everything. You don't need to manage agents individually unless you want to.

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🔄 Next Steps

1. ✅ Team is assembled — All agents registered in Mission Control
2. ✅ Product context created — All agents have GrowReach context
3. ✅ SOUL.md files created — Customize them to your preferences
4. 🎯 Ready for tasks — Just tell me what you need!

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Your first task: Tell me your biggest marketing priority right now, and I'll assign the right agent to handle it.

⚡ Let's grow GrowReach together!